Neurodesign is an emerging field of design practice that accounts for how our brains are wired to create designs that promote simplicity, emote joy and drive action. Since humans are visually dominant, how we perceive and attend visual stimuli should be of particular interest to user experience (UX) designers. This is why nuerodesign is important. To […]
Support for Dark Mode is an emerging expectation for users of websites. The technology, designed to aid in entering sleep cycles and provide a more readable alternative for some visual conditions, is now consistently supported in operating systems and browsers, and is implemented on five of the top ten highest-traffic websites in the U.S. And […]
The pivot for higher education marketing since 2020 has been significant, and the bar is set higher than ever before when it comes to the expectations of prospective students. As the digital landscape continues to shift, students’ experiences with your communications, brand and processes are crucial at every digital touchpoint. In today’s digital-first world, how do […]