HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand
Transitioning to Google Analytics 4 (GA4) is a critical step for higher education institutions aiming to leverage data-driven insights for enhancing digital experiences. SimpsonScarborough, with its extensive experience in implementing numerous GA4 properties across the higher education sector, has identified common pitfalls in the adoption and effective use of GA4. This session aims to distill […]
Learn about GTM’s server-side tagging for better data control and combine it with GA4’s modeling to uncover actionable insights even in a privacy-centric future. Presenter Jonathan Carroll — Arizona State University Shortcode B4 Tags
This presentation is for dashboard evangelists. It’s for folks who get a kick out of identifying data worth sharing, and figuring out techniques on how to share it with style. While the concepts are platform-agnostic, I’ll be focusing on what you can do with Looker Data Studio. If you’re like me and spend hours honing […]