HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand

Analytics community group

Join this discussion about using analytics and metrics to support your organization. This group is also active throughout the year: Presenters Kris Hardy — Messiah University Shortcode CG5 Tags

Telling the story the U State way: Leveraging owned media

The office of University Marketing and Communication at Utah State University is committed to telling the USU story, elevating our reputation and highlighting our impact through a unified voice. USU faces the same set challenges as many higher ed institutions — fewer traditional media resources, inaccurate or incomplete coverage and the ongoing competition for engagement […]

What’s standing between you and a more usable website? Five minutes.

Auditing a website is a big, daunting task. That’s why we’re sharing our five-minute webpage analysis. This process was created to use with our web editors and student workers during a web redesign project. In this presentation, we will share our exercise of walking through the following elements of a webpage: title, headings, readability, CTA, […]