Presenters Brian Piper — University of Rochester Description There are so many ways to optimize your content for both search engines and for your users. Where do you find the most impactful insights in your data and how do you use those to provide measurable changes to content performance and user experience? This session will […]
Tag: web analytics
Presenters Jenn Schilling — University of Arizona Description Best practices in data visualization and dashboard design are numerous and sometimes contradictory, but a straightforward method to apply design thinking to creating dashboards is effective and universally applicable. This session will cover the details of design thinking and how it can be applied to dashboard development […]
Presenters Kris Hardy — Messiah University Description Your web and digital marketing reports are only as good as the underlying data. Traffic from faculty, staff, students, and other internal audiences can often skew your enrollment and marketing data. Unfortunately, filtering out traffic by IP address is no longer sufficient due to the growth of online […]