Analytics and Reporting for the Silo Sufferers and Budgetless

Presenters Corynn Myers — Convince & Convert Description If your institution is siloed, you wear too many hats, and/or there never seems to be any budget for tools that will make your life easier, you’re in the right place. This session will cover the creation and delivery of an owned content report starting with getting […]

Got Data? Create Narratives That Resonate With Your Audience

Presenters Emily Bender — University of Arizona Catherine Gustafson — University of Arizona Description Learn how to design meeting formats tailored to different audiences, from internal web teams to senior leadership, while maintaining a focus on actionable insights. Utilize Google Analytics, Data Studio and paid campaign traffic to guide this process of gathering, interpreting and […]