Presenters Liz Gross — Campus Sonar Description You probably use in-the-moment social media metrics to see how your content performs. But this doesn’t give you a complete view of the conversation about your campus. To get the whole picture, you need to capture all your campus content as well as what others say about your […]
Tag: social media
Presenters Joshua Charles — Rutgers Business School Description Building a meaningful measurement strategy for communications and marketing is hard. Our team at Rutgers Business School has various ways to measure website engagement, enrollment marketing, social media, and more, but these metrics and activities are often disconnected. While our measurement journey isn’t finished, join this session […]
The HighEdWeb 2022 Analytics Summit focused on how to use analytics more effectively in our work on college and university campuses. The one-day online event was held April 12, 2022. Presentations and video content are restricted to current institutional, professional-premium, affiliate and student members. Become a member. Keynote The Competitive Imperative of Good Charts Scott BerinatoAuthor […]