HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand

Avoiding the “link in bio” trap: Different content for different social channels

Social media tools make it all too easy to create content once and automatically share it to every social media outlet imaginable. As convenient as that sounds, it doesn’t take full advantage of the strengths of each platform, it doesn’t show your message in the best possible light and it’s downright disrespectful to your followers […]