Going dark

Support for Dark Mode is an emerging expectation for users of websites. The technology, designed to aid in entering sleep cycles and provide a more readable alternative for some visual conditions, is now consistently supported in operating systems and browsers, and is implemented on five of the top ten highest-traffic websites in the U.S. And […]

Charting a new direction in web strategy at a Big Ten university

At the conclusion of Iowa’s multi-year brand research initiative, they were all set: they had a logo, brand identity, resources for writing in the brand voice€¦but they realized they couldn’t launch their new brand identity without redoing the front door to the university: uiowa.edu. Last updated a decade previously, the new website needed to shift […]

The Goldilocks of governance: right-sizing your approach to digital policies and documentation

Whether you manage a single platform or work with hundreds of editors on hundreds of websites, your digital ecosystem requires governance. Documenting the processes, policies and people involved can help provide clarity, streamline decision making and illuminate areas that are ripe for change. Through case studies and practical advice, this session will address different approaches to governance, […]