Got Data? Create Narratives That Resonate With Your Audience

Presenters

  • Emily Bender — University of Arizona
  • Catherine Gustafson — University of Arizona

Description

Learn how to design meeting formats tailored to different audiences, from internal web teams to senior leadership, while maintaining a focus on actionable insights. Utilize Google Analytics, Data Studio and paid campaign traffic to guide this process of gathering, interpreting and visualizing data to create narrative-driven presentations.

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